Foundation for Chiropractic Progress

"This profession has long desired a public relations program. We believe that the Foundation has a clear and comprehensive plan to educate the public regarding the benefits of chiropractic care, and I am pleased to endorse this effort.”

“The Foundation for Chiropractic Progress is working diligently for every doctor of chiropractic and every chiropractic supplier in this country. Its mission is to better educate the public about the profession, thereby increasing the market share to a more equitable level. This goal will only be met through significant financial support. I, along with other members of the American Chiropractic Association, have and will continue to donate funds for this essential work. It’s an investment that we all must make to ensure a better future for ourselves, our patients and the chiropractic profession.”

"I used to believe that if chiropractors served enough people we would create a mass consciousness about the benefits of chiropractic. Well, guess what folks we have been doing what we have been doing for over 110 years, and to quote my son, it ain't working. At best 10% of the population utilize chiropractic care and when they think about chiropractic they think about neck and back pain. The chiropractic profession needs the united public relations effort to compliment the miracles we see in chiropractic offices everyday.

The Foundation for Chiropractic Progress (F4CP) has a game plan which will position doctors of chiropractic to help our sick and suffering society to discover this truth. This is why I personally, financially support the F4CP. The Congress of Chiropractic State Association also supports the F4CP and urges all individuals and organizations to do the same."

“I am supporting the Foundation for Chiropractic Progress because I believe it is the right strategy, at the right time for the profession. The combination of people, perspectives, interests and hopes embraced by the Foundation are the most promising I have seen in the last thirty years. Being a part of this effort didn’t take a second thought.”

– Gerry Clum, DC, President of Life West and President of World Federation of Chiropractic

“I have always believed that a sustained, positive and comprehensive public relations campaign with a single message was needed for our beloved profession to survive and thrive. Our profession is unified in understanding that we must educate the public to the miracles of chiropractic. It took almost 110 years for this to be accomplished, and I sincerely believe the Foundation for Chiropractic Progress has finally developed a campaign for which everyone in the profession can and should support. Our future depends on it. I am so proud to be a member of the Board of the Foundation and a supporter as well"

– J. Michael Flynn, DC, 2nd Vice President of World Federation of Chiropractic and Past Board Chairman of the ACA

“I support the Foundation for Chiropractic Progress. I have personally contributed to the cause. We as a profession must be responsible for educating the public about Chiropractic. Please join me in support of this endeavor.”

"The Foundation for Chiropractic Progress has the capability of bringing Chiropractic into it's proper place in health care. By raising the public's awareness to the benefit and safety of the care we offer, it will only bring more patients into our offices. The campaign is the right thing at the right time, and will only be limited by the failure of the profession to endorse it. I think we can make a difference and we have the vehicle to do it through the F4CP. Every chiropractor and every chiropractic supplier should be a regular monthly contributor."

–Daryl D. Wills, DC, Past President, American Chiropractic Association

"Chiropractic is a great profession that has so much to give. It’s hard to see it when you live it, but believe me when I tell you that you are going to make a difference. I invite you to join me in teaching your patients how caring can change the lives of their children and of the children of generations to come.

Help support the Foundation and build on the recent positive press campaign. The Foundation Board represents a cross section of the profession with one goal: To increase the public awareness of the benefits of chiropractic. Please help us in the effort to expand on a positive image of the profession. "

- Mark Sanna, DC, President of Breakthrough Coaching

"Getting Positive Press for Chiropractic will benefit doctors, patients and vendors. Be part of History..support the F4CP."

-Kent Greenawalt, President Foundation for Chiropractic Progress

"It is clearly time for us to stop whispering about the "best kept secret" in healing, wellness and prevention. The newly formed Foundation for Chiropractic Progress, founded by Kent Greenawalt of Foot Levelers Inc., has the singular goal of increasing patient utilization of chiropractic services. I have made my personal contribution to support the initial phase of this campaign, and I encourage every doctor of chiropractic to consider funding this noble effort."

"Chiropractic is the best kept secret in health care today. The nation is crying out for change and relief from the high monetary and human cost of our health care system. The problem is, our message isn't getting to the right people. The Foundation for Chiropractic Advancement will help us solve that problem."

– Tom Klapp, DC, Past President of COCSA, Life Chiropractic East Executive Committee

"The foundation for Chiropractic Progress is exactly what the Chiropractic profession needs. We now have a well planned and consistent message to educate the public on the value of Chiropractic care. Every Chiropractor should support this effort. Its success will impact greatly the future growth of our practices and our profession. Join us in making it happen."

“The Campaign for Chiropractic will strengthen the image of the profession by providing the recognition it needs and deserves. Widespread support for this initiative is vital to the future of the chiropractic community.”

"The Foundation for Chiropractic Progress media campaign is both necessary and timely. I am very optimistic that its message will generate significant interest in chiropractic among prospective patients and students."

~Frank J. Nicchi, M.S., DC, President, New York Chiropractic College

“The word needs to get out on the very important role chiropractic plays in helping people realize their optimum health. There are so many myths and rumors that play a role in keeping people away from experiencing the benefits of what chiropractic can do for them. It is this key point that should motivate anyone that is involved in chiropractic, whether it be a doctor, a student or even a patient, to support the Campaign for Chiropractic.”

– Derek Dyer, DC, Past National Chair, SACA

"The success of Northwestern Health Sciences University is dependent on the success of the chiropractic profession. This donation is an example of our commitment and belief in the program."

- Mark Zeigler, DC, President of Northwestern

“For years I have been urging unity and a common voice within the profession and I think the Campaign for Chiropractic embodies such a purpose. To unify different groups behind a common message revitalizes my passion for the profession. I urge everyone who has ever complained about disunity or complained that the general public does not understand what we do as chiropractors has an obligation to support this project.”

– Andrew Cohen, DC, Former National Chair, SACA

“Here it is – what we have talked about, what we have waited for someone to do something about, what every association in the US would envy! A well thought out, complete public relations strategy/campaign to bring consumers to your practice and have them understand the benefits of chiropractic care.”

– Karen Hammel, Executive Director, Colorado Chiropractic Association

"I am supporting the Foundation for Chiropractic Progress (FCP) with a personal contribution. Our profession deserves an opportunity to educate consumers about the benefits and appropriate utilization of chiropractic treatment. I hope all doctors of chiropractic will join in support of this cause."

"The benefits of chiropractic continues to be one of the best kept secrets in health care. We must get this information to the public. The Foundation for Chiropractic Progress has developed the structure and resources to get this done. I encourage all Doctors of Chiropractic to support FCP with their regular donations."

"The FCP is the missing link for the past twenty years. I want to go on record of supporting this program with my time and money for the sake of our future patients and our younger doctors trying to survive today. The other day I heard a comment from an insurance agent that in five years Chiropractic will be gone. Do we want that to happen on our watch or for that matter any time? That is how important I feel this program is and will be to the future of our profession."

"Now is the time for all good Chiropractors to come to the aid of their profession for the benefit of the health of the American public. The Foundation for Chiropractic Progress is starting to make things happen. We need every DC in the USA to get on board with the monthly donations and to get the word out about who we are and what we can do. The Foundation has promised that every dollar donated by a DC or state association will go 100% to the advertisements. This is currently our best vehicle to educate the public on the benefits of chiropractic care. SO GO TO www.foundation4cp.com, make your pledge, and send in your check. I did. You cannot wait for someone else to do it."

"FCP provides a unique opportunity for a coordinated effort to educate and inform a national audience of consumers as well as opinion makers in business, industry, government and legislative bodies about the value and benefits of chiropractic health care. I personally support and have contributed to FCP and encourage others to do the same."

"ACA and its members have long recognized the need for a national public awareness campaign designed to educate the public to the benefits of chiropractic care, thereby bringing more patients into chiropractic offices to experience that care first hand. The Foundation for Chiropractic Progress (FCP) has provided a forum for the profession to pool the necessary resources to launch a national PR and advertising campaign and has enlisted the expertise of outside public relations and marketing professionals. In order to ensure the campaign's success, the ACA urges its members and doctors of chiropractic across the country to join together in support of the FCP and contribute financially to this important effort. "

"I support the Foundation because I believe in the direction it is moving. I think it is crucial that we educate the public on the benefits of chiropractic care and wellness. It is time that we join together as a profession and get the word out about chiropractic; not for the benefit of us, but for the benefit of society. I think that the testimonials by well-know people is going to have a huge impact on our profession. If society sees people they know and respect giving a testimonial to chiropractic care, they are almost guaranteed to at least give chiropractic some thought. We as a profession know that chiropractic works, now we just have to tell the world what we know! The Foundation is making the contacts and has taken the bull by the horns and I have great respect for their efforts."

"It is fantastic, the work that you are doing for the profession. Would we survive without it? Probably. Would we be successful? Probably not! We need help. Just as any person/group with a problem, the first step in solving that problem is admitting that they have a problem to begin with. Most of us have jumped that first hurdle and we're ready take off down the track. Thanks for all you do.

Keep SACA posted with updates and opportunities to help. We're young and green, but we're willing and passionate too.

1 Timothy 4:12
Don't let anyone look down on you because you are young , but set an example for the believers in speech, in life, in love, in faith and in purity."

"I read your article. We in Chiropractic do need help to improve our image. Thank you for your help. I agree that it is hard to get unity amongst the members of the Chiropractic profession. (I am sure you know that the medical profession spent millions to keep us fighting.) We need to promote first. (That is what you are doing, and it is needed and appreciated.) Then we have to keep promoting while we fix our internal problems. I would be glad to talk to you about a strategy for that some time.

In the meanwhile, thanks for what you are doing to forward a very wonderful profession."

– Richard F. Gringeri, DC

"I appreciate all the hard work that you put forth everyday on behalf of the chiropractic profession. I'm sure that for every email you receive there are at least 10 other chiropractors that also support you, but for one reason or another they won't email. Thanks again for all your hard work and dedication."

"Just a note to thank you for what you are doing for our profession. I agree whole-heartedly that we need a national campaign for chiropractic, and I have complete faith that you and your team will represent our profession very well. Keep up the good work."

"After reading your article, I feel that you have hit the nail on the head. Unfortunately, the chiropractic community is too splintered to come to any consensus on a positive nationwide message. As I see it, far too many chiropractors either don't care or they don't get the bigger picture. Chiropractic is being torn apart little by little, unless a very bright and positive light is directed on the chiropractic profession. If you not a part of the solution then you are slowing and impeding the future of the profession. I for one, would like to see more pro-chiropractic messages being put in front of the public to drown out the negativity that abounds this profession."

"Please continue with the chiropractic ad campaign. Don't be discouraged by some doctors that aren't getting what they want. There are, as you know, many contrarians in the world that will try to undermine this campaign, but will happily take all the new patients this positive PR will generate. It is time we, as a profession, started putting a positive message out there, instead of constantly fighting when we are attacked. All of our profession's detractors will have nothing to say if we have already established a good public image. Keep it up."

"As a monthly contributor to the foundation for chiropractic progress, I want to enthusiastically cheer you on in this great endeavor. The few "Think Again" ads I read seemed pretty effective. There are so many strong opinions in this wonderful profession on exactly what chiropractic should be that some outspoken and angry comments are inevitable. Your mission seems simple and clear to me; encourage the world to take a closer look at the many benefits of chiropractic care. If I remember clearly, you had an ad or two based on pain (what people generally relate chiropractic to), and an ad or two on immune/general health issues (expanding people's understanding). Keep up the good work and forge ahead, PLEASE."

"I applaud your efforts in trying to advance the public image of my profession. I wish you all the success in the world and I personally am looking forward to a national media campaign that will make the public aware of what we as a profession have to offer. I do not believe that this campaign needs to be made into a showing of what we don’t do, but rather what we do. I know that there are many of colleagues that would rather take an opportunity to tear down the efforts of F4CP rather than applaud your efforts, and it is these individuals that I want to tell to "SHUT UP".

"I have retired and so am not currently plagued with a whole lot of Chiropractic "garbage" I have been a professional all of my life and a Chiropractor for only 10 years. This is the only profession where everyone is everyone else's competitor instead of colleague. What a shame. I firmly believe that the "foundation" is the right thing for the whole profession to be doing."

"Great article, if you use that technique to educate the public...it will be impressive. Thanks for all of your very hard work on our behalf. Unfortunately, we have more than our share of negative folks but most of us are very hard working docs who just want to do well, for our families and our patients.

"I thank you for wanting to help our profession. Your article was great in Dynamic Chiropractic Dec. 17th edition. I have said before our profession is our worst enemy. Until we address that issue I fear we will never advance to our potential. We are losing the marketing battle because our only weapon is our mouths, which collectively has gotten chiropractic where it is today. Our competition has TV, radio, race cars, periodical advertising, Ads disguised as news, celebrities being paid to indorse products as the are benignly interviewed on television, etc. I think if we want to be big we need to play big. We need media campaigns, whether we believe it or not it gives credibility in the eyes of Joe Q. Public. I think what you have to offer is just what the profession needs."

"There are many Chiropractors like myself who appreciate what the Foundation for Chiropractic Progress is attempting to do. You may not hear from us, we are busy having fun treating our patients, running our practices all the while balancing time with our families. I read the article you wrote “Sometimes I Just Want To Tell Some Members of the Profession to Shut Up” and wanted to thank you for all your hard work."

"Your latest article in Dynamic Chiropractic requested input from our profession. I am completely in favor of the positive work your foundation is doing for chiropractic. Disregard our internal professional bickering, and continue to present us to the 80-85% of the US population that does not know the wonderful work that we do. Thank you."

"Thank you and your colleagues for your efforts to develop a professional marketing campaign for chiropractic. I have been frustrated by chiropractors tendencies to fight among themselves. It is good to see so many willing to work together for the good of the profession."

Testimonials